Making the Case

Key Messages and Data • Making the Case Resources • Media Activity • Speeches and Addresses • Books and Reports •

Fact 2 - Perception of Quality
Surveyed alumni of private colleges and universities strongly believe that private institutions are of higher quality than public universities. Moreover, more public university alumni surveyed agree that private institutions are better than publics in terms of quality.

Survey Question: Assuming costs were equal, do you think the quality of a four-year undergraduate education is better at a private college or university, a public university, or are both equal?
Source: Comparative Alumni Survey, Hardwick~Day, 2003